AI Sales Execution Platform
for High-Velocity FMCG Distributors
Equip your van sales and field teams with offline-first ordering, AI route optimization, and live ERP stock. Empower management with shift-hour visit verification, strict credit controls, and automated churn prevention.
A Sales Director's Morning
How regional FMCG distribution leaders use Artin FieldSales to make 4 high-stakes decisions before 9:00 AM.
Automated Beat Dispatch
Overnight, the AI generates optimized route beats across 6 vans and 140 supermarkets, clustering stops by proximity and replenishment urgency to slash transit time.
Credit & Risk Guardrail
System flags 4 grocery accounts that have bounced cheques or reached 90-day overdue ceilings. Orders are locked automatically until manager sign-off.
Churn Prevention Alerts
AI detects that 2 premium hypermarket branches reduced order frequency by 35%. Dedicated retention visits and tailored trade promotions are pushed to reps.
Shift Start & Live Watchtower
Reps check in at first accounts with geo-verified timestamps. All orders instantly check live stock and update the central ERP pipeline in real-time.
7 Pillars of Field Execution
Purpose-built to eliminate leakage, fuel waste, and blind spots across UAE and GCC wholesale distribution.
1. Offline-First Mobile App
Reps log orders, check customer tier pricing, capture digital signatures, and issue Bluetooth/PDF invoices with zero cellular connectivity in basement warehouses. Auto-syncs FIFO upon reconnecting.
Paper order slips, manual CRM data re-entry, pricing errors, and lost invoices.
2. Shift-Hours GPS & Route Verification
Logs journey paths, geo-fenced check-in/out stamps, and dwell duration at each retail account. Transparent status indicators keep reps informed while strictly honoring privacy regulations outside shift hours.
Ghost visits, untracked journey delays, and disputed visit logs.
3. Live Stock & Conflict-Free Reservation
Reps check live warehouse inventory on their mobiles. Online orders reserve stock in the ERP immediately; offline orders queue with millisecond cryptographic timestamps to prevent double-booking.
Overselling fast-moving SKUs, canceled shipments, and customer stockouts.
4. Institutionalized Account History
Order history, negotiated terms, credit notes, and voice visit notes are attached permanently to the customer profile. If a field rep departs, client relationships and pricing agreements remain intact.
Losing account intelligence and historical sales data to employee turnover.
5. AI Smart Route Sequencing
Calculates daily beat itineraries by balancing replenishment cycles, trade margins, and road traffic patterns across dense commercial corridors (e.g. Deira, Al Quoz, Sharjah Industrial).
Wasted driving hours, erratic visit sequences, and excessive fleet fuel costs.
6. Credit & Post-Dated Cheque Controls
Live visibility into customer aging buckets, credit balances, and PDC maturity status. Automatically blocks order entry if credit limits are breached, requiring digital manager authorization.
Bad-debt exposure, unauthorized credit sales, and payment reconciliation friction.
7. The Executive Command Center
A centralized console for sales directors. Monitor fleet positions, beat completion rates, invoice volume, and churn risks in real time without micromanaging your team.
Why Field Reps Actively Adopt It
Built as an empowering daily copilot rather than intrusive surveillance. Field reps get instant digital catalogs, automatic commission calculators on closed orders, gamified leaderboards, and zero end-of-day paper reconciliation.
Beyond Route Control: Revenue Acceleration
Most field tools stop at tracking. Artin FieldSales is engineered to actively expand basket size and protect existing wholesale accounts.
In-Moment Re-Order Suggestions
Upon entering a store, the app alerts the rep: "This supermarket regularly orders 20 cases of SKU A every 14 days, but has not ordered in 22 days" or "80% of similar grocery stores added SKU B this week."
Pre-Emptive Wholesale Churn Signals
Before a merchant permanently switches to a competitor, the system detects micro-drops in order frequency or volume and alerts both rep and sales management.
Weekly order volume dropped by 38% over the last 21 days. Recommended action: Schedule priority visit with regional supervisor.
Autonomous 24/7 B2B WhatsApp Ordering
Not every boutique or low-volume grocer requires a daily van visit. Tier-B and Tier-C accounts can re-order around the clock directly through AI WhatsApp bots. Your field reps focus on high-yield accounts.
How a UAE Beverage & Snacks Fleet Scaled Throughput by 80%
Profile: Regional distributor operating 8 van sales reps across Dubai, Sharjah, and Northern Emirates with 420 active retail accounts.
Direct Two-Way ERP Synchronization
Eliminate double data entry. Artin FieldSales connects seamlessly to your core accounting, inventory, and warehouse software.
Everything You Need to Know
Clear answers to the most common questions from sales directors, operations heads, and CEOs.
Prefer to test drive the system right now?
Access the live demo with pre-populated FMCG data for Dubai and Northern Emirates.